CSN
Thailand Leading Market Research Agency
CONFIDENCE INSIGHT SOLUTIONS
To your business growth and success
Let CSN be your BUSINESS PARTNER
CSN Research Ltd. is Thailand’s leading market research and Management Consulting Organization.
Offering full and best in class service and consultancy with the best solutions.
CSN specializes in Customized Research Solutions. We determine the specific needs of each customer and design the perfect project to maximise useful results and minimize cost. By matching the expertise of our different research teams and professional researchers with the needs of each project, we have the flexibility to meet any research requirements.
OUR BIG SUCCESS IN THAILAND
40
years of experience
367000+
samples a year
400+
companies
77100+
face-to-face interviews a year
150
Surveys a year
254300+
phone interviews a year
ABOUT US
WELCOME TO CSN
Founded in 1982, CSN Research is a member of the CSN Group. We are a member of the European Society for Opinion and Marketing Research (ESOMAR) and the Thailand Marketing Research Society (TMRS), and complies with the International Code of Marketing and Social Research Practice.
- CSN has gained high experiences in market research. Its founder is Mr. Chainarong Indharameesup who brings over 40 years of experience in business management and research to the organization. Aside from his vital role as Chairman of CSN, Chainarong serves as an advisor to the Ministry of Finance of the Government of Thailand.
- At CSN, we work closely with our clients, listening to and addressing each specific requirement.
- Every study we conduct is customized for the individual needs of our clients and designed to achieve specific objectives in the most cost-effective manner with maximum results.
- Our professional researchers and data processing team analyze the raw data to show the trends and provide clear results and actionable recommendations.
- While the diverse backgrounds of our professional researchers allows us to be proficient in all industries, we specialize in Automotive and Medical research.
OUR CLIENT INDUSTRY AND PORTFOLIO
CSN provides market research and business development solutions to a wide range of international and local clients. Since our researchers have backgrounds in many different fields, we have been able to satisfy a diverse group of clients from almost every industry in the country.
OUR SERVICES
CSN specialises in Customised Research Solutions. We determine the specific needs of each customer and design the perfect project to maximise useful results and minimise cost. By matching the expertise of our different research teams and professional researchers with the needs of each project, we have the flexibility to meet any research requirements.
MARKET RESEARCH
CSN offers the full range of qualitative and quantitative approaches, from full – service consultancy to data- only services.
Market Research
- B2B and B2C research
- Consumer insight studies
- Retail business
Corporate Image Research
- Brand Awareness/Brand Equity
- Brand Coherence
- Differentiation and Visual Identity
Customer Satisfaction Studies
- Customer Satisfaction Index (CSI)
- Customer Engagement (CE)
- Loyalty and Net Promoter Scores (NPS)
Employee Attitude Studies
Medical & Health Research
Media Research
- Viewing/ Reading/ Listening habits
- Platform preference
- Media Penetration
Social Research
- Opinion Polls
- Political Research
- Social & Lifestyle Segmentation
Economic Research
- Feasibility Studies
- Government Policy Research
- Trade & Investment research
- Property development
Concept & Product Testing
Car Clinic
Management Consultancy
- Human Resources
- Import/ Export
- Staff Development
- Management Training
DATA COLLECTION
- Our many fieldwork teams can collect data using many different methods, including home visits, street interception, and mail and telephone interviews.
- We have dedicated teams and resources for computer assisted telephone (CATI) and paper (CAPI) interviews.
- Experienced researchers act as moderators for focus groups and product testing and also perform exhaustive in depth interviews.
- We are flexible and adaptable with our data collection, having the capacity to collect very large samples, and the expertise to provide reliable results with small custom projects.
- CSN is able to provide the most efficient and flexible data collection techniques for each individual client.
Qualitative
Quantitative
DATA ANALYSIS
- Once the data has been collected, our researchers are able to produce comprehensive and concise reports.
- The data processing team can organize large amounts of quantitative data to clearly show the trends.
- Qualitative data is analyzed by a researcher with experience in that particular field to extract all pertinent information.
- Finally, the qualitative and quantitative results are combined to produce a final report with key recommendations and conclusions.
- CSN can find the best analysis techniques and presentation methods for any project.
QUALITY AND CONSISTENCY OF RESULTS
- All of our data is checked by the quality control team to ensure accuracy. The data entry and data processing teams also perform regular tests to ensure that the data is internally consistent.
- Data analysis is performed by the researcher with the best match of experience to the scope of the project and is checked by a second researcher.
- CSN prides itself on always delivering accurate and insightful results.
FACILITIES
FOCUS GROUP DISCUSSION FACILITIES
Focus Group Discussion Room :
- Focus Group room
- Accommodate 8-20 participants
- Audio & Visual recording
- A closed-circuit video camera
- Audio-recording facility
- LCD television
- Three whiteboards
Observation Room :
- One-way mirrored room
- Allowing observers to watch and listen to the discussions
- Accommodate up to 9 people
CATI AND TELEPHONE INTERVIEWING FACILITIES
CATI and Telephone Interviewing Facility :
- 65 stations
- Well trained full and part-time telephone interviewers
- 100% audio recording for authenticity and accuracy
CONTACT US
Map and Directions to CSN Office
We are conveniently located within walking distance of the BTS Krungthonburi Station (on Silom BTS Line).
General Enquiries:
Tel: (662) 840-4700
Fax: (662) 440-0179
CSN RESEARCH LTD.
Floor 12A, Sinn Sathorn Tower,
77/42 Krungthonburi Rd.,
Klongtonsai, Klongsarn,
Bangkok
Thailand 10600
